PROGRAM AT A GLANCE
Click on your colour to view the sessions in your interest area:
 Internet |
|
 Circulation |
 Management & Publishers |
 Design |
 Production |
 Editorial |
 Sales & Advertising |
MONDAY, JUNE 1 -- MORNING
MASTER CLASS
| M1 | Master Class 9:00 - 11:45 AM  |
| Actions Speak Louder Than Numbers | |
| M2 | Master Class 9:00 - 11:45 AM |
| Exceptional Practices for Advertising Sales | |
| M3 | Master Class 9:00 - 11:45 AM |
| Inside the Ultimate E-Media Toolbox | |
| M4 | Master Class 9:00 - 11:45 AM |
| Making a Story a Must Read | |
| M5 | Master Class 9:00 - 11:45 AM |
| Site Strategy: Good Design Only Goes So Far | |
QUICK-LEARN SEMINARS
| M6 | Quick-Learn 9:00 - 10:15 AM |
| Nine Steps to a Successful Website Redesign | |
| M7 | Quick-Learn 9:00 - 10:15 AM |
| Your Non-Subscribing Customers: Building Meaningful Traffic Online | |
| M8 | Quick-Learn 10:30 - 11:45 AM |
| Building Winning Websites | |
| M9 | Quick-Learn 10:30 - 11:45 AM |
| Enhancing Your Circulation Skills in Today's New Media Environment | |
MONDAY, JUNE 1 -- AFTERNOON
| 12:00 - 1:45 PM ML Jim Louderback Reception, Luncheon & Keynote |
MASTER CLASS
| M10 | Master Class 2:15 - 5:00 PM |
| Focusing on Your #1 Customer - The Audience | |
| M11 | Master Class 2:15 - 5:00 PM |
| From Pipedream to Pipeline: Targeting the Worthwhile Opportunities | |
| M12 | Master Class 2:15 - 5:00 PM |
| Tapping the Power of Social Media | |
| M13 | Master Class 2:15 - 5:00 PM |
| Content Strategy: The Meat of the Matter | |
QUICK-LEARN SEMINARS
| M14 | Quick-Learn 2:15 - 3:30 PM |
| Handling Sales Objections | |
| M15 | Quick-Learn 2:15 - 3:30 PM |
| New Services and Rule Change Update | |
| M16 | Quick-Learn 3:45 - 5:00 PM |
| Sell More Ad Pages Using Circulation Reports | |
TUESDAY, JUNE 2 -- MORNING
MASTER CLASS
| T1 | Master Class 9:00 - 11:45 AM |
| Trade Secrets: Top Advice from Award-Winning Editors | |
| T2 | Master Class 9:00 - 11:45 AM |
| Avoiding the Firewall | |
| T3 | Master Class 9:00 - 11:45 AM |
| InDesign for the Real World | |
QUICK-LEARN SEMINARS
| T4 | Quick-Learn 9:00 - 10:15 AM |
| Covers That Sell | |
| T5 | Quick-Learn 9:00 - 10:15 AM |
| Creating a Video Network | |
| T7 | Quick-Learn 10:30 - 11:45 AM |
| Strategies for Improving Your Magazine's Pacing and Flow | |
| T8 | Quick-Learn 10:30 - 11:45 AM |
| The Real Value of Virtual Events | |
| T9 | Quick-Learn 10:30 - 11:45 AM |
| Interactive Website Auditing Services | |
TUESDAY, JUNE 2 -- AFTERNOON
| 12:00 - 1:45 PM TL Gordon T. Hughes Luncheon and Keynote |
MASTER CLASS
| T10 | Master Class 2:15 - 5:00 PM |
| KUNG FU PUBLISHER: Marketing Secrets of Publishing Ninjas | |
| T11 | Master Class 2:15 - 5:00 PM |
| Ignite a Win/Not Lose Business Relationship | |
| T12 | Master Class 2:15 - 5:00 PM |
| A Roadmap for Profitable Revenue Growth | |
| T13 | Master Class 2:15 - 5:00 PM |
| SEO Toolkit: Put Search to Work for Your Magazine | |
QUICK-LEARN SEMINARS
| T14 | Quick-Learn 2:15 - 3:30 PM |
| Streamlining Your Operation’s Back End | |
| T16 | Quick-Learn 3:45 - 5:00 PM |
| Beyond Ink on Paper: Digital Publishing in Today's Market | |
